The five guiding principles for the Tourism
Management Programme are:
-
Consolidating
the role of the MMNR as the flagship of Kenya’s tourism
industry
-
Sustaining
the exceptional wildlife and wilderness values at the core of the
MMNR’s tourism product
-
Developing a
diversified tourism product that appeals to different market
segments
-
Leading the
way in environmental and ecotourism accommodation
standards
-
Enhancing
complementarities between the MMNR tourism product and initiatives
in the Greater Mara Ecosystem
